Instantly
A cost-effective email automation tool with an AI copilot for writing emails and building follow-up sequences.
Our editorial assessment, based on the public sources listed below. Last reviewed .
- Task rank
- #34
- Tier
- A
- Score
- 71.3
Strengths
- Includes an AI email writer and follow-up sequence builder.
- Provides features for inbox rotation and warm-up to improve deliverability.
- Offers lead filtering and qualification to target the right audience.
Considerations
- Heavily focused on cold email outreach and may lack features for newsletter or lifecycle marketing.
- The user interface is functional but may not be as polished as more established platforms.
- Analytics might be less comprehensive compared to enterprise-level tools.
Price
From $37/month
Shown for reference — price is not part of the score.
Score breakdown
- Performance
- 71.0
- 55% of score
- Reputation
- 67.0
- 35% of score
- Recency
- 88.0
- 10% of score
The overall score combines these sub-scores using the weights shown. How we score →
Verification status
Each field carries its own re-verification date. Amber means older than 90 days — treat those figures as stale until re-checked.
- Pricing
- Benchmark
- Reputation
- Feature list
Checked against the sources listed below.
Sources
- G2 Pricing Page (opens in a new tab)Accessed:
- AI Email Marketing Tools Feature Comparison (2026) (opens in a new tab)Accessed:
- Dupple — Best AI Email Marketing Tools in 2026 (opens in a new tab)Accessed:
- Instantly official site (opens in a new tab)Accessed:
- G2 Learn — Best Email Marketing Software for 2026 (opens in a new tab)Accessed:
Show 8 more sources
- Overloop — 9 Best AI Email Outreach Tools 2026 (opens in a new tab)Accessed:
- Best AI Email Tools (2026) — Independent Reviews & Rankings (opens in a new tab)Accessed:
- 12 Best AI Email Marketing Tools for 2026: Tested and Reviewed (opens in a new tab)Accessed:
- Best AI Email Marketing Tools in 2026 (Simular) (opens in a new tab)Accessed:
- The 7 Best AI Email Tools in 2026 (opens in a new tab)Accessed:
- Best AI Mass Email Software: 15 Platforms for 2026 (monday) (opens in a new tab)Accessed:
- 23 Best AI sales tools in 2026 (opens in a new tab)Accessed:
- 10 Best Email Marketing Software for 2026 (Compared & Tested) (opens in a new tab)Accessed:
Alternatives in Email
- #1SuperhumanAScore 84.8High-velocity email experience featuring instant AI-powered replies and thread summarization.
- #2ShortwaveAScore 82.9AI-first email client that categorizes, summarizes, and schedules messages like a personal assistant.
- #33MailbutlerAScore 71.6Email extension for Apple Mail, Gmail and Outlook that adds AI drafting, summaries, tracking and tasks.